Following the successful execution of working on Infiniti's 'Feel Infinitely You', I was entrusted with working on two new spots for Infiniti, titled 'Infiniti Premium Care.'
Throughout the various Infiniti spots, I was responsible for the animation, layout, and adaptation to social aspect ratios. Animation techniques used in the previous spots were implemented into these new spots to establish a cohesive visual thread across all Infiniti spots. Subtle text animation is used throughout to match the premium brand, service, and aesthetic.
Infiniti Maintenance Included​​​​​​​
Social Aspect Ratios
Credits
Client: Infiniti
Studio: Sarofsky
Creative Director: Duarte Elvas
Producer: Andrew Rosenstein
2D Design/Animator: Lirio Ramirez
Style Development: Lirio Ramirez